CONTENUR has introduced NURia, its new intelligent chatbot based on generative artificial intelligence technology. It is integrated with the OpenAI API and uses document vectorisation, allowing it to deliver precise, contextual and natural responses.
This tool represents a step forward in how the company communicates with users and customers, offering fast, clear and personalised answers through natural language.
NURia has been designed to understand and respond to questions in a human-like manner, making it easier to access information about services, processes, frequently asked questions and general support. Thanks to advanced natural language processing models, it can interpret the context of each query and generate useful, coherent responses in real time.
“With NURia we take a qualitative leap forward in digital support and engagement, placing artificial intelligence at the service of people in a close, simple and effective way,” says Susana Diez de Vega, Marketing and Communications Director at CONTENUR and the person responsible for the project.

Main advantages of NURia
• 24/7 assistance: available at any time, with no schedule restrictions.
• Natural, accessible language: allows conversation without technical commands
or complex forms.
• Fast, accurate responses: reduces waiting times and improves the user
experience.
• Continuous learning: the system evolves and improves with use, always under
supervision.
With this launch, CONTENUR strengthens its commitment to technological innovation, sustainability and the continuous improvement of the digital experience, incorporating artificial intelligence as a key tool for more efficient, accessible and people-centred service.